This Privacy Policy explains how 1777sx collects, uses, stores, and protects your personal data when you use the 1777sx platform. Your privacy matters to us. This document tells you exactly what data we hold, why we hold it, and what your rights are as a Pakistani player on 1777sx.
1777sx ("we", "us", "our", "the Platform") is committed to protecting the privacy and personal data of every user who registers and plays on the 1777sx platform at 1777sx.pro. As a platform purpose-built for Pakistani players, we understand that data privacy is not just a compliance matter — it is a fundamental aspect of the trust Pakistani players place in 1777sx when they share their personal information, CNIC details, and financial data with us.
This Privacy Policy describes the categories of personal data that 1777sx collects from Pakistani players, the legal basis and purposes for which that data is processed, how long we retain it, to whom we may disclose it, and what rights you hold over your own data. This policy applies to all data collected through the 1777sx website at 1777sx.pro, the 1777sx mobile platform, live chat interactions, and any email or support communications between you and the 1777sx team.
We do not sell your personal data to any third party for marketing or commercial purposes. Every piece of data we collect from 1777sx players has a specific, lawful purpose — and we retain it only for as long as that purpose requires, or as required by applicable compliance obligations.
A plain-language summary of the most important privacy commitments 1777sx makes to every Pakistani player on our platform.
1777sx does not sell, rent, or trade your personal data to any third party for their own marketing or commercial use. Your data is yours. We process it only for the specific purposes described in this Privacy Policy — nothing more.
All data transmitted between your device and the 1777sx platform is protected by industry-standard 256-bit TLS encryption. This applies to your login credentials, CNIC documents, payment data, and all account-related communications — including OTP delivery to your Pakistani mobile number.
The CNIC photographs, selfies, and payment verification documents you submit during KYC are stored in an access-controlled secure environment. Only authorised 1777sx compliance personnel and mandatory regulatory recipients can access KYC documents — not general platform staff.
1777sx does not hold your personal data indefinitely. Account data is retained for the duration of your active account plus a minimum of five years after account closure for compliance purposes. KYC and transaction records are retained for the period required by our international compliance framework.
As a 1777sx account holder, you have the right to access, correct, restrict, and request deletion of your personal data at any time. Data rights requests are handled by the 1777sx support team via live chat and are processed within thirty (30) calendar days of receipt.
If you choose to opt out of marketing communications from 1777sx — including promotional SMS to your Jazz, Telenor, Zong, Ufone, or Warid number — your preference is applied within 48 hours and strictly honoured. Opting out of marketing does not affect transactional or account-related communications.
1.1 For the purposes of this Privacy Policy, the data controller responsible for your personal data is 1777sx, the operator of the online casino and sports betting platform accessible at 1777sx.pro. References to "1777sx", "we", "us", and "our" throughout this document refer to the 1777sx platform operator in its capacity as data controller.
1.2 1777sx processes personal data in accordance with internationally recognised data protection principles, including purpose limitation, data minimisation, storage limitation, integrity and confidentiality, and accountability. These principles govern every stage of our data processing activities, from collection at the point of registration through to secure deletion at the end of the applicable retention period.
1.3 All data protection queries, rights requests, and complaints relating to 1777sx's handling of your personal data should be directed to the 1777sx support team via the 24/7 live chat facility on the platform. Data-related requests submitted via live chat are logged, tracked, and responded to within thirty (30) calendar days.
2.1 1777sx collects personal data from you at various points during your registration, verification, gameplay, and support interactions. The categories of personal data we collect are described below.
| Data Category | Specific Data Points | Collected At |
|---|---|---|
| Identity Data | Full legal name, date of birth, CNIC number, CNIC photograph (front and back), selfie with CNIC | KYC verification |
| Contact Data | Pakistani mobile number, email address, city of residence (e.g. Karachi, Lahore, Islamabad, Faisalabad) | Registration |
| Financial Data | JazzCash / EasyPaisa mobile wallet number, bank account details (for bank transfer users), transaction history, deposit and withdrawal records | First deposit and ongoing transactions |
| Account Data | Username, encrypted password, account preferences, responsible gaming settings, self-exclusion status, bonus history | Registration and ongoing account use |
| Technical Data | IP address, device type, operating system, browser type and version, session timestamps, login history | Automatically on platform access |
| Gameplay Data | Game history, bet amounts, wagering activity, cricket and PSL betting records, slot session data | Automatically during gameplay |
| Communications Data | Live chat transcripts, email correspondence, support ticket content | When you contact 1777sx support |
2.2 1777sx does not collect sensitive personal data beyond what is strictly necessary for identity verification and compliance purposes. We do not collect biometric data, health data, or religious or political information from our users.
2.3 Where you choose not to provide personal data that is required for a specific purpose — such as CNIC documentation for KYC verification — 1777sx may be unable to fulfil that purpose, which may include processing a withdrawal request or maintaining your account in active status.
3.1 1777sx processes your personal data on one or more of the following legal bases, depending on the specific processing activity:
3.2 Where 1777sx relies on legitimate interests as the legal basis for processing, we have conducted a legitimate interests assessment to confirm that the processing is proportionate, necessary, and does not unduly prejudice your rights and interests.
4.1 1777sx uses the personal data it collects for the following specific purposes:
4.2 1777sx does not use automated decision-making or profiling in a manner that produces legal or similarly significant effects on you, except where such processing is required for fraud prevention or AML compliance purposes, in which case you have the right to request human review of the decision.
5.1 1777sx retains your personal data for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable compliance obligations. The following retention periods apply:
5.2 At the end of the applicable retention period, personal data is securely deleted or anonymised so that it can no longer be associated with your identity. Anonymised and aggregated data may be retained indefinitely for statistical analysis and platform improvement purposes.
6.1 1777sx does not sell, rent, or commercially trade your personal data with any third party. We disclose your personal data only in the following limited circumstances:
6.2 All third parties who receive personal data from 1777sx are subject to contractual data processing agreements that require them to implement appropriate technical and organisational security measures and to process the data only for the specified purposes.
7.1 1777sx implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, alteration, or disclosure. These measures include:
7.2 Despite the security measures described above, no internet-based platform can guarantee absolute security. You are responsible for maintaining the confidentiality of your 1777sx login credentials and for notifying 1777sx immediately if you suspect any unauthorised access to your account.
7.3 In the event of a data breach that is likely to result in a risk to your rights and freedoms, 1777sx will notify affected account holders as soon as reasonably practicable and will take all necessary steps to contain and remediate the breach.
8.1 The 1777sx platform uses cookies and similar tracking technologies to deliver and improve its services. Cookies are small data files stored on your device that allow the platform to recognise your browser, maintain your session, and remember your preferences.
8.2 1777sx uses the following categories of cookies:
8.3 You can control cookie settings through your browser preferences. Disabling non-essential cookies will not prevent you from accessing the core 1777sx platform, though some preference-based features may not function as expected.
8.4 1777sx does not use third-party advertising cookies or any tracking technology that transmits your data to external advertising networks or data brokers.
9.1 As a 1777sx account holder, you have the following rights in respect of your personal data. All rights requests should be submitted to the 1777sx support team via the 24/7 live chat facility and will be responded to within thirty (30) calendar days.
You have the right to request a copy of all personal data that 1777sx holds about you, along with information about how it is being processed. This is sometimes referred to as a Subject Access Request (SAR).
You have the right to request correction of any inaccurate or incomplete personal data that 1777sx holds about you. Corrections to identity data may require submission of updated KYC documentation.
You have the right to request deletion of your personal data in certain circumstances — for example, where the data is no longer necessary for the purpose it was collected. This right is subject to overriding legal retention obligations, particularly for KYC and financial transaction records.
You have the right to request that 1777sx restricts the processing of your personal data in certain circumstances, such as while a rectification request is being reviewed, or where you have objected to processing based on legitimate interests.
You have the right to receive a copy of your personal data in a structured, commonly used, machine-readable format where processing is based on your consent or contractual necessity, and is carried out by automated means.
Where 1777sx processes your data based on consent — such as for marketing communications — you have the right to withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.
10.1 The 1777sx platform is strictly restricted to persons aged 21 years and above. 1777sx does not knowingly collect, process, or store personal data relating to persons under the age of 21. Age verification through CNIC-based KYC is a mandatory step before any withdrawal is processed, and serves as the primary mechanism through which 1777sx enforces this age restriction.
10.2 If 1777sx becomes aware that personal data has been collected from a person under the age of 21, all data associated with the relevant account will be deleted as soon as practicable following account suspension, to the extent permitted by applicable legal retention requirements.
10.3 Parents and guardians in Pakistan who believe that a minor under their supervision may have registered on the 1777sx platform are encouraged to contact the 1777sx support team immediately via live chat so that the matter can be investigated and the account closed promptly.
11.1 As an internationally operated gaming platform, 1777sx may transfer your personal data to servers and service providers located outside Pakistan. Where such transfers occur, 1777sx implements appropriate safeguards to ensure that your personal data receives a level of protection equivalent to the standards described in this Privacy Policy.
11.2 Appropriate safeguards for international transfers may include contractual data processing agreements containing standard data protection clauses, ensuring that recipient organisations are subject to equivalent data protection obligations and security standards.
11.3 By using the 1777sx platform and accepting this Privacy Policy, you acknowledge and consent to the transfer of your personal data to countries outside Pakistan where 1777sx's operational infrastructure or third-party service providers are located, subject to the safeguards described above.
12.1 1777sx reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data processing practices, applicable legal requirements, or platform services. The "Last Updated" date at the top of this page will be revised whenever material changes are made.
12.2 Where changes to this Privacy Policy are material — meaning they significantly affect how we collect, use, or share your personal data — 1777sx will notify registered account holders via the platform's notification system or by email to the registered address on file, providing a minimum of fourteen (14) days' notice before the changes take effect.
12.3 Your continued use of the 1777sx platform after the effective date of any revised Privacy Policy constitutes your acceptance of the revised policy. If you do not agree to the revised policy, you should discontinue use of the platform and contact the 1777sx support team to request account closure.
13.1 If you have any questions, concerns, or requests relating to this Privacy Policy or 1777sx's handling of your personal data, please contact the 1777sx data protection team through the 24/7 live chat support facility available on the platform. All data-related enquiries are handled by designated privacy-trained support personnel.
13.2 Data rights requests — including Subject Access Requests, rectification requests, erasure requests, and marketing opt-out requests — submitted via the live chat facility are logged upon receipt and responded to within thirty (30) calendar days. In complex cases where the thirty-day deadline cannot be met, you will be notified of the extension and the reason for it within the initial thirty-day period.
13.3 If you are not satisfied with the way in which 1777sx has handled your personal data or responded to your data rights request, you have the right to escalate your complaint to the relevant supervisory authority applicable under the international gaming compliance framework within which 1777sx operates.
Now that you understand how we protect your data, explore Pakistan's most trusted online casino and sports betting platform — all in PKR, all secured with industry-standard encryption.
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